This is the fifth post and it is going to talk Forecasting 2011 travel. The reason that I choose to read and summaries this article is because I think this article is going to be very useful for my term paper.
Travel and tourism industry is such an unpredictable job. In the past few years, the industry faced some difficulties problem. The National Business Travel Association president says ”Business travel is coming back” By saying this could imply that the industry is going to be better this year. According to NBTA Foundation survey, travel budget has grown on average of 5.5 percent and could possibility grow up more than that in 2011. A combination of increased corporate which lead to motivate travel demand and higher suppliers pricing. The average travel budget is expected to grow up to 98 million dollars. 67 percent of suppliers expected to have a higher supplier pricing.
In my view, Travel and tourism including hotel industry are going to get better than what it was last year. Lastly, I'm attempting to use some of this useful information to help and support my term paper.
I have attached the following link as a reference for my summary:
http://www.hotelmarketing.com/index.php/content/article/forecasting_2011_travel/
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